Many
years ago, before I went to
Australia, I ran along side
a gentleman from Minnesota
in a half marathon race.
His name was Harvey McKay,
of McKay Envelopes....
I would recommend adding
these titles to your
library. They are both
just as relevant today as
they were some 18 years ago.
Both of
these books were a
collection of business short
stories, Fables or
Anecdotes, which conveyed a
strong message related to
business.
Much of
what Harvey wrote about, was
related to building the
"Relationship"... He
often said the most
powerful, tool a businessperson
has is their "Rolodex"...
Yes!!! I
know I have just dated
myself with the use of that
word... we call that a
"Data Base" now days...
But, even
in this present day of
technology, businessman
still DO NOT, effectively
use their "Rolodex", to
build relationships...
Interestingly, several
friends of mine in
Australia, were writing
books, and I got in contact
with Harvey... for one
of my friends he steered her
to a sympathetic publisher,
and to the other he wrote a
recommendation for the book
that she wrote.
The
morale of this is that
people "Buy things from you,
Friends recommend you to
others."... So, turn
clients into friends....
Since, I
have lived and worked in
Australia for over 16 years,
this Video on "Swimming with
Sharks" struck home to
me just how important it is
to build Strong Business
Relationships...
In Effect
"How to Swim with Sharks
without Being Eaten
Alive"...
Just like
these Surf Rescuer's, they
had a network of support, to
help them as they swam....
By
keeping up with "Open
Regular Communications",
with your "Rolodex", you
will have friends around
when you really need
them....
So, help
yourself, help your "Business
to Swim
with Sharks"... take a
look at Infusionsoft....
it can really help you tap
into the power of your
"Rolodex"....
If you
want to grow your business instead
of just manage it, then you need
Automated Follow-up Marketing
software. Discover the difference.
Kevin Barrett
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